Solve It!
Brand Audit Services
Let’s check your brand in the wild and assess if it’s where you want it to be
What
is a Brand Audit?
Your brand is your business’ identity. So, it’s important to double (and triple) check that your brand is right for your customers and your business.
With a Brand Audit, my job is to come in and analyse your brand to assess how it’s performing in line with your vision and culture, as well as where it sits in the competitive industry that you’re in.
This is an observational assessment of how your brand is being conveyed. Think of my brand audit as a much-needed fresh perspective that will confirm whether or not your branding is where it’s supposed to be. Ready?
When
do you need a Brand Audit?
Well, anyone with a brand needs a brand audit!
More specifically, if you’re considering a rebranding project or have recently completed a rebrand and want to check how you’re doing so far, that’s the perfect time for a Brand Audit!
Or, if you just want to check that your brand is right where you want it to be or need a set of fresh eyes to scan your current branding, I can do an external observational evaluation. Then, you’ll have some great answers to those mounting questions.
I have years of Australian marketing experience and branding expertise that allows me to see brands from a unique standpoint. A Brand Audit is the best way for your brand to tap into that potential!
Who
needs a Brand Audit?
Again, anyone with a brand!
Why? Because a brand is all about perception. Do you know how the market perceives you?
All businesses, personalities and corporations need my Brand Audit services. That’s because it doesn’t matter how big or small you are – you want to make sure that your brand is noticed (and remembered) for how amazing it is.
If you’re looking for a professional marketer with years of industry expertise and brand experience to look over your branding and give it a good scan, you know who to reach out to!
How
does a Brand Audit work?
It can be as simple or as comprehensive as you need it to be.
I can do a basic external observation of your brand as it currently appears and provide you with a report on your brand’s perceived image and how it fares with other brands out there. And done!
We can also set up a brand audit debrief session after the initial assessment and discuss where your brand needs to be and how you can get there.
With a Brand Audit, I’ll help give you the insights your brand needs to become the best version of itself. Isn’t that what we all want for our businesses?
Benefits
of Brand Audit
- Save your business from the costs of branding errors
- Assess your branding efforts and change for the better
- Shake shake shake up your current branding and direction
- Gain a fresh (and expert) perspective on your branding
- Get practical support in a way you can actually use
- Learn from someone who does marketing and branding literally every day!
- Explore how you can further improve your perceived brand
- Get a soundboard for your ideas (who shares the best ideas too!)
Where
to apply Brand Audit?
You can use the ideas from my Brand Audit across all of your branding and marketing efforts including your website, product launches, social media and more. Wherever your brand is seen, that’s where I’ll help it shine.
It’s a once-off service that you can use when you need to get exactly what you need out of it. Oh, and if I don’t give you anything you can use (very unlikely!), then you get your money back!